About Us
No Two Orders Look the Same
Your car is not a catalogue.
Some owners want a factory wheel in better leather. Others want something the factory never offered: a colour nobody else has, a stitch pulled from the seats, a mark at twelve o'clock that means something to them.
RYDEMARK has taken those requests for thirteen years. We design, cut and stitch in Guangzhou, and we build one wheel at a time.
01
Starting From Your Interior
A design brief begins with photographs: seats, door cards, dashboard, exterior colour. From those we suggest materials and thread that already exist in the car, so the wheel reads as part of it.
Where nothing in the car suggests an answer, we sketch options instead of guessing.
02
What Can Be Changed
Material on each section of the rim, thread colour and pitch, rim thickness, flat-bottom or round, perforation, a twelve o'clock mark, and the finish of the airbag cover. What cannot be changed is the hardware the car needs.
Fitment is confirmed before any of it is cut.
03
The Options We Offer
- Thirteen or more years of bespoke builds
- Woven or forged carbon on selected sections
- Leather, perforated leather and Alcantara
- Thread matched to an interior photograph
- Rim thickness and shape chosen at order
- Twelve o'clock marks and contrast stitching
- Hand-built in Guangzhou, shipped tracked
04
How a One-Off Order Runs
A design is agreed, a fitment is confirmed, and the build is scheduled. Photographs of the finished wheel are sent before it is packed.
If a design will not work on your car's frame, we say so at the sketch stage rather than after the cut.
Design Happens Here
Patterns, samples and thread cards at the RYDEMARK bench in Guangzhou.
